Paperman Media (Bhubaneswar )- Ethos Global, an leading business house led by odia entrepreneur Ankit Khandelwal, has officially unveiled FANTOME, its latest energy drink crafted to match the pace, ambition, and lifestyle of today’s fast-moving generation. Designed for those who thrive on hustle and creativity, FANTOME enters the market as a bold new contender in the energy beverage segment.
From late-night study sessions and intense gaming marathons to rigorous workouts and ambitious career pursuits, FANTOME positions itself as a reliable source of sustained energy. Infused with a balanced blend of caffeine and essential B-vitamins, the drink promises to keep consumers energized, focused, and refreshed without the typical energy crash associated with conventional beverages. Its distinct flavor profile further sets it apart, aiming to appeal to a generation that values both performance and taste.
Speaking on the launch, Ankit Khandelwal, Group Chairman at FANTOME, emphasized the brand’s vision. He stated that the company has gone beyond creating just another energy drink, instead developing a product that reflects a lifestyle and mindset. According to him, FANTOME is designed for individuals who are constantly striving, creating, and pushing boundaries, offering energy that aligns with their ambitions.
The product is tailored to modern consumption patterns, offering both low sugar and zero sugar variants to cater to health-conscious consumers. With its convenient packaging and wide availability, FANTOME is set to become a staple across college campuses, fitness centres, retail outlets, cafes, and digital marketplaces.
With this launch, Ethos Global aims to tap into India’s rapidly expanding energy drink market while building a brand that resonates with youth culture and evolving consumer preferences. FANTOME is now available across leading retail and online platforms, inviting consumers to experience a new standard of energy and performance.
FANTOME is a next-generation energy drink brand focused on fueling ambition, creativity, and everyday achievements. With an emphasis on innovation, quality, and lifestyle relevance, the brand seeks to empower individuals to stay energized and inspired in everything they do.
